Branding 3.0 - Tátil Design de Ideias » Building the future

Jul 10

Building the future

Por Tátil

“Doing more with less” seems more and more likely to be the best way to live in a world concerned with sustainability matters. Simple attitudes are valued for being so original and innovative, that bring about fantastic and extremely creative results.

This originality moves the global economy in a more organized manner, making it lighter and more sustainable.

And based on this inspiration, of the “doing more with less” concept, that William Kamkwmamba used his creativity to bring electricity to his home and village in Malawi, one of the world’s poorest nations.

He used parts of a broken bicycle, bamboo and other materials to build, all by himself, windmills that produced electricity from wind power, improving life of everyone in the village.

This amazing and inspiring story can be watched in the  video bellow. Check it out!

  1. Muito boa! Parabéns pelo foco em sustentabilidade

  2. Ivo says:

    Muito legal o blog e a empresa.
    Estamos indo no caminho da sustentabilidade, do uso racional; sem exageros e desperdícios.
    Vai chegar o momento em que todas as marcas para comseguirem estar expostas na prateleira de um varejo, precisarão cumprir o seu papel de responsabilidade com o meio social, ambiental…

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